ICONIC Insights
Last night, I had the incredible honor of receiving the Cavett Award from the National Speakers Association, the highest accolade in our profession. It’s a dream for every professional speaker, and I am truly humbled to join the ranks of legends who have inspired and shaped our industry.
The surpri...
In today’s professional environment, the ability to solve problems quickly and efficiently is a prized skill. Yet, despite our best efforts, many find themselves repeatedly tackling the same issues over and over.
Why? Because we often battle symptoms of underlying issues without addressing the real...
As I stood before the eager faces at the Youth Citizenship Seminar at Pepperdine University this week, I was struck by a profound sense of continuity and hope. This year marked my 24th anniversary speaking at this event, and each time, I am reminded of the enduring spirit of our younger generations....
An old-timer in my community made an interesting observation. “Scott,” he said as we reminisced, “it used to be that there were two restaurants here in Crothersville. Not only did the food taste different at Ted’s Restaurant than at Kern’s Grill, but they just felt different. Each was a reflection...
Currently, I am working on a new keynote speech and project that I’m calling “The Customer Algorithm.” The idea came to me as I was driving a rental car from Tucson to Phoenix. Construction on the Interstate had traffic at a standstill, and I was likely going to miss my flight. This raised the possi...
If you’ve followed my work for any period, you know that my research and focus is on creating distinction. It’s usually assumed that I’m targeting organizations and how they can generate a marketplace advantage. However, creating distinction is essential for individual professionals seeking to sta...