If you’ve followed my work for any period, you know that my research and focus is on creating distinction. It’s usually assumed that I’m targeting organizations and how they can generate a marketplace advantage. However, creating distinction is essential for individual professionals seeking to sta...

You know that in today's business landscape is more competitive than ever. This means that providing an exceptional level of customer experience is more crucial than ever, too!

While the specific needs and expectations of customers may vary depending on your industry and context, here are six ...

In today's hyper-competitive business landscape, an organization's success hinges on its ability to stand out from the crowd.

Therefore, as a leader, it is not enough for you to simply manage your team and ensure smooth operations. To truly excel, you must inspire and empower your team to create di...

In today's fast-paced and highly competitive business landscape, organizations constantly seek new ways to innovate and stay ahead of the curve. While it's natural to focus on best practices within one's own industry, I suggest exploring successful approaches from other fields can yield a wealth of ...

When I was growing up in rural Indiana, my Mom often said, “Familiarity breeds contempt.” 

But with all due respect for my Mom – and parents everywhere who used the phrase – it’s just not true. The more I know you, and about you, it does not automatically transition into scorn and disrespect. Famil...

In business and leadership, the pursuit of distinction and the delivery of the Ultimate Customer Experience® are paramount. Yet, a pervasive challenge that I’ve observed in several organizations threatens to undermine these objectives: the echo chamber effect.

This phenomenon, where similar thought...